Working for Nederlandse Loterij means working in a dynamic and professional environment. To stay ahead of today’s competitive online gaming industry, our company is continuously evaluating and rebuilding our strategy. In order to do this, we challenge and support our employees to get the maximum out of their talent.

Our company has great social responsibility and one of our goals is to make the Dutch society ‘happy and healthy’. To obtain this goal, we carry out our returns through the Ministry of Finance, which is given to the NOC*NSF, the overall coordinating Dutch sports organization, and 18 other charities.

You’ll be part of an Online Marketing team of 10 colleagues. A young and ambitious team, within Nederlandse Loterij, where you can really make a difference! This team is responsible for everything that affects the online domain, from acquisition to online branding. We want you to be good at what you do and offer you every opportunity to become even better and develop.


De Wet Kansspelen op afstand (KOA) (Remote Gaming Act) has come into force in April 2021, and the online gaming market will open. A great challenge, for which we are happy to welcome you and your affiliate knowledge, big network and experience. Complemented with your iGaming experience!

As an Affiliate Manager you are responsible for the affiliate marketing activities of TOTO Sportsbook and Casino. Together with your marketing colleagues, you set up the strategy for the affiliate channel and ensure that it is implemented perfectly. You are responsible for the inflow and quality of new players, you interact with internal stakeholders, the affiliate networks and partners and make price agreements.

You evaluate the campaigns based on data and, together with the affiliates, you look at where these can be further optimized, so that even better results can be achieved together. You keep an eye on the developments of the costs and turnover per affiliate and are not afraid to enter into negotiations to keep the profitability of the campaigns optimal. You translate market developments and wishes of our affiliates into concrete improvements and innovations to our affiliate programs. You follow up registrations for the affiliate programs and approach publishers yourself to enter into new partnerships. You further expand current relationships to get the most out of the partnerships (from strategic partnerships).

As an Affiliate Manager:

  • You act as a point of contact for Affiliate marketing;
  • You act as a point of contact for (potential) affiliate partners at, for example, conferences;
  • You manage the affiliate campaigns for TOTO Sportsbook and Casino;
  • You analyze the results of the affiliate campaigns daily and you make the translation into new objectives and / or improvements. You also manage the profitability of the affiliate campaigns;
  • You and the rest of the team, will do everything you can to achieve the marketing objectives. You ensure that the commercial execution is optimal and also for expansion of the affiliate channel.

Functie eisen

  • We are looking for someone who is commercial, result-oriented, data-driven, innovative and has experience in managing complex campaigns
  • At least 5 years experience in a similar role.
  • iGaming experience is a must!
  • Experience with stakeholder management and agile working.


  • An attractive annual salary between €52.480,- and €76.100,- gross;
  • You might be eligible for the 30% rule. This makes it possible to provide you with 30% of your wage tax-free. This facility is known as the 30%-facility. and is granted or denied by the Belastingdienst. You can check their website to see if you qualify;
  • Full-time employment with 27.5 days of leave and 13 ADV days (reduction in working hours) This is excluding public holidays;
  • Personal training budget for professional development;

  • A gym in the office building with a personal trainer;
  • Working at an award-winning marketing organization with high ambitions, award-winning campaigns and a socially involved role.
  • Plenty of training- and development opportunities;
  • Able to work independently;
  • Great atmosphere!